And here’s your on-demand version and opportunity to be reminded how companies like Michelin, Red Bull and Domino’s executed innovative content marketing strategies that transformed their customer journey, yielding millions in revenue--and brand equity.
Our webinar “Michelin to Red Bull: Making Millions With TheirContent” featured Aptara's Chief Innovation Office, Pavan Arora and Eric Thompson, VP of Business Development, MediaMobz.
During this 60-minute conversation we discussed how to leverage existing content, develop content experiences and measure ROI relevant to these activities.
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